FieldEdge by Xplor, a powerful all-in-one software platform for home contracting businesses, has launched a new digital marketing automation tool, MarketingEdge. With audience targeting, lead management, email marketing, and personalized advertising; MarketingEdge is designed to help HVAC, plumbing, electrical, locksmith, and appliance repair businesses present a professional brand image, upsell their services to existing customers, and attract new prospects more easily.