The best way to retain your members is to create a ‘sticky’ experience in your gym. Find out how to do that here.

Xplorer Ishara Wickramasinghe on finding empathy in entrepreneurship

Xplorer Steve Shelton on experiencing successes, failures, and using the past to improve the future

Xplorer Chuck Cerrillo on precision, puzzles, and software programming

How can you create a gym membership package for the new year that meets the expectations of potential new members? Find out.

The right gym management team can make or break your gym business. Get started building a highly effective staff with these tips.

Xplorer C.J. Schiatta on coaching, cultivating success, and bringing a CrossFit mindset to customer relationships.

Your membership data gives an invaluable insight into the performance and success of your gym business. Use it to your advantage.

If you want to succeed in 2023, you need to know what that success looks like. Success is individual, so to understand what success is for your gym business, you need to understand where you are now. To get that essential insight into your gym business, you need to track your most important KPIs. 

Your members want to do much more than work out at the gym. While working up a sweat and getting in their reps and steps is still important, more and more members are taking a holistic approach to exercise.

Achieve gym business growth by creating a lasting community that attracts new members and increases retention. Find out how to become more than a gym.

What do musical theater and boutique fitness have in common? They were foundational pieces that led Amber Croghan, a Customer Support Specialist in Fitness & Wellbeing, to joining the Xplor family.

The ins and outs of small businesses have always been a part of Chelsea Trout’s life: how time consuming it can be, how determination is everything, and how teamwork is essential for growth.

Pricing and positioning your memberships effectively is the key to a healthy member base and a successful gym business.

In our recent survey of fitness consumers, one of the top two priorities for members and their fitness experience is the price competitiveness of their gym. 72%* believe their gyms need to be more competitive with pricing.

Have you seen Mufaro Maringe on stage? You might have – he’s been an artist and musician since he was 15, has graced the stages of venues and festivals across Australia, and has even supported touring national and international artists.

Today marks National CBD Day, a time to recognize a relatively new product line-up that’s set to experience unparalleled growth in the (very) near future.

If you want to grow your gym business, as important as it is to attract new members, you can’t just focus on them alone. Because if you don’t focus on your existing members too, they’ll leave. And you won’t make any net gains if for every new member you attract, an existing one decides to cancel.

We’re living in an experience economy. Personalised experiences tailored to meet exact customer fit. From finance to entertainment, to education, people no longer just want products and services - they want a better experience. And it’s the same when it comes to gyms.

When it comes to how the majority of gyms communicate with their members, there’s a tendency to err on the side of caution.

Entry to your gym is a balancing act between two competing issues. Security and convenience.