10 Email Marketing Templates Your Gym Needs This Festive Season
Thought Leadership
Pick and choose from these ready-to-use templates
If you’re looking finish the year strong, this guide will give you the emails you need to increase new member sign ups.
Plus, you’ll get templates to help you keep existing members engaged and active during this busy time – improving retention.
The ready-to-use templates can be adapted to suit your business and cover three key campaign types:
- Making the most of Black Friday
- Attracting new member sign ups
- Engaging existing members
Email marketing is highly effective
The right marketing approach will help you capture attention and persuade new and existing members to prioritise time with you during December and into the new year.
Email is the ideal place to start. It gives you direct access to your audience, who’ve chosen to hear from you, using a channel that you own. You’re in control.
How do you make a successful gym email marketing campaign?
- Set a clear goal – knowing what you want to achieve with each email is essential
- Target specific groups – this will help make your message more relevant
- Use personalisation – simple customisations like adding a member’s name to a subject line can increase open rates and even result in higher campaign revenue
- Adopt the right tone – remember to be human and write as if you are speaking with the member you’re emailing
- Send at the optimal time – sending your campaign out in the morning can improve chances it will be opened and read
Boost your business this festive season with your 10 free email templates – download the Ultimate Guide to Festive Campaigns to Boost Business now.
Download the guide now